I’ve been thinking about this blog of mine.
If I had to be completely honest, I think about my blog a lot: what posts to write, which images to publish, how to string my sentences together, how to curate my visual storyboards, how to do it all efficiently and well, whether or not I’m staying true to myself, whether or not my blog is getting stale, etc.
I have no complaints though. I love it. I love the community that has grown here, and I wouldn’t have it any other way.
What I have been contemplating recently is the nature of what I put here on the blog.
When I started this space of mine back in 2002, it all began as a purely personal blog. Hence the stories about completely random things and everything in between. When I got married, I started musing about marriage (in the best way possible), but then after losing Cameron, I almost stopped blogging here altogether. Instead, I started a separate blog where I poured out my grief. In 2010, I actually returned here and started blogging regularly: yet again, I was recording the random stuff and the funny (but true) stuff for the internet to enjoy and peruse.
In my head, I’d divided my writing into two categories. Happy and funny and random stuff? Pink Ronnie blog. Sad and grieving about Cameron? Cameron’s blog.
It continued like that for a long time until I actually started sharing about Cameron here in this space. I don’t think any one event triggered this – it simply seemed like the natural thing to do. If I were to be true to myself on this blog, why would I not share about my precious son here? Why was I stowing him away like he was some sort of a secret?
In fact, looking back, it seems kind of ridiculous to me now that I was limiting this blog of mine to all that happy, happy, joy, joy stuff.
I guess I just assumed that that’s what people wanted to read. I assumed that my readers wouldn’t want to hear about my grief and my tears.
Essentially, I had too narrow a view of my blog, and I had too narrow a view of my readers.
Ever since I opened my heart up about Cameron here on Pink Ronnie, I’ve received nothing but love, support, compassion, and understanding from all of you, and for that I will always be grateful. Truly and deeply so. I’m sorry I ever thought less of you guys.
And to be honest, being able to share about Cameron has been a joy for me. It’s one of the few things I can do now as his mother.
As I move towards launching the LIFE:CAPTURED site, I’ve started pondering again about the fabric of what I post here on Pink Ronnie. I know that it’s unlikely we’ll be starting a separate blog for LIFE:CAPTURED, which means that visitors will be referred back here and to Trish’s blog. In light of this, should my posts here on Pink Ronnie become less personal and less emotional somehow? Should I pare back my writing and make it less raw in order to accommodate the commercial site and brand?
My conclusion so far has been ‘no’ and my reason for this is simple.
People connect with people.
As much as marketers would like to suggest otherwise (and I say this being a marketer myself), I don’t believe that people actually connect with brands.
At the end of the day, we are relational beings.
So as much as I love, say, Apple, and I would have no qualms recommending Apple’s products, I don’t feel like I have any actual personal connection with the brand.
As human beings, we want somebody to talk to, to laugh with, and to cry with. We want to lend a shoulder and express our sympathy, or simply to listen and empathise. We want to read that somebody else is going through the same thing as we are. Made the same mistakes we have. We want to know that we are not the only ones struggling and grieving.
We want to know that we are not alone.
And for this reason, I intend to keep sharing the hard stuff here on this blog. My love for Cameron is real. My heartache is real. My tears are real. His absence is real. It is all a part of who I am, and it goes a long way to explaining why I do my best to cherish my family, embrace the present, and document our lives as if my own life depended on it.
Does this somehow make me less ‘professional’ as a business person? I like to think not. At the end of the day, I want our customers to know that I am a person just like them, rather than just an impersonal site that spits automated messages and sends them template files to download.
Perhaps my thinking might change. But I hope not. I really hope I can remain true to myself, and all that that encompasses, here on this blog.
And thank you all once again for not only being my readers, but also my friends. I know that many of you live far, far away, but please know that your words, your love, and your kindness mean the world to me.
You can read the other posts in this series here.